SALESMANSHIP

CLASS - XI / Subject Code - 831
The course is designed to facilitate learning the essentials of salesmanship. Design of the course shall aid in developing skills required in planning and executing sales process.
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OBJECTIVES OF THE COURSE:

In this course, the students will be introduced to the fundamental concepts of Salesmanship and the career opportunities available in this field. This course provides an insight to the students regarding various issues associated with sales like creation and growth of demand, guiding buyers, and building up goodwill and reputation of sellers with the help of essential concepts of salesmanship.

FEATURES:

Salesmanship bridges the knowledge gap between the sellers and buyers and makes information available to the buyers and enhances their understanding about the products and market. It ensures the identification of prospective buyers, facilitates buying process and ensures repeat buying by maintaining good relations.
Instructor
Personal selling process along with fundamentals of sales management shall direct the learning process and will ensure efficient and effective understanding and performance in all spheres of selling.
  • E-learning & Onsite classes
  • A 'Workshop' class
  • Industrial Visit
  • Certificate of Completion

Course Units

Session 1: Introduction to Personal Selling
Session 2: Approaches to Personal Selling
Session 3: Salesmanship
Session 4: Qualities of a Salesperson
Session 1: Knowledge of industry and company
Session 2: Knowledge of products/ Services
Session 3: Knowledge of Customers
Session 1: Meaning & Definition of Prospecting
Session 2: Meaning of Pre-Approach
Session 3: Meaning of Approach
Session 1: Demonstration & Presentation
Session 2: Objection Handling
Session 3: Closing Sale: Techniques of closing Sale
Session 4: After-Sale Services